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无锡阳山田园东方蜜桃猪的田野乐园
Wuxi Yangshan Orient Camp Peach Pig Field Park
空间 主题乐园设计 15640 0 2017-07-18
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作品详情
中文 / English
作品简述
蜜桃猪的田野乐园是在无锡阳山的天然环境中,结合当地最著名的特产——水蜜桃,打造的生态型游乐项目。之所以选择猪作为主题乐园的IP形象,是因为小猪朝气十足的形象特征与水蜜桃阳光积极的外形最为契合。整座蜜桃猪的田野乐园以大自然为基底,在满足各年龄段儿童游乐的同时,融入了儿童教育理念,为孩子们营造出一个丰富多彩的户外自然课堂。乐园总体可以分为两大版块:包括适合0-6岁儿童的无动力乐园以及适合7-12岁儿童的拓展乐园;通过活动与课程的组织寓教于乐,满足儿童身心健康成长的需求。在这里儿童可以挑战自我,家长可以放下繁杂的工作与生活压力,和孩子们一起共享大自然的灵动与蓬勃生气。
用户价值
这个项目着重在儿童与父母、儿童与自然环境的情感连接上进行深入思考,由于儿童在成长的每个阶段都具有不同的体能、心理和行为特征。所以在设计儿童活动空间时,我们尝试针对这些不同的特征应该为儿童提供不同类型的活动内容和空间上的选择。对孩子来说,这是一个探索自然,发现潜能,感知自然的旅程。对父母来说,这是一个与心灵对话,发现未知自己的旅程。在这里,孩子们有孩子们的世界,父母可以陪伴孩子成长,让孩子遇见更好的自己。
商业表现
蜜桃猪的田野乐园在落成之后的半年时间内,不仅确立了以蜜桃猪淘淘、蜜蜜兄妹为主题的乐园IP形象,同时乐园内还生活着奶牛、小猪家族、小马兄弟、山羊家族等动物,共同构筑了一个欢乐有趣的大家庭。乐园内,不仅开展故事性的互动体验活动,如骑马、射箭、喂养、儿童剧表演、小猪快跑、萌宠屋等活动,还会陆续推出沙坑淘金、小猪过河等更多新鲜有趣的儿童活动。
社会影响
在蜜桃猪的田野乐园,我们远离喧嚣,让孩子回归本真之道。 在蜜桃猪的田野乐园,我们颠覆传统,让孩子边游戏边探索。 在蜜桃猪的田野乐园,我们尊重生命,让孩子体会自然之美。 我们期待孩子们在乐园的每一个功能区域通过一个闯关探索,都是身、心、灵的全面感受,而作为成人的我们,只需要倾听、陪伴、信任,牵着孩子一起感受大自然的美好。
团队组织
蜜桃猪的田野乐园由乡见设计负责整个项目的IP形象确立及二次景观提升和深化。
流程方法
蜜桃猪的田野乐园是一个边设计边迭代、更新的主题乐园。空间改造形成1.0版本后,继续不断迭代、更新,将会以更高的效率和更大的环境建造更符合儿童和家长们需求的绿色空间。
项目投入
蜜桃猪的田野乐园二次景观提升和深化总共花费时间约6个月,由于项目是二次提升和深化,需要我们的设计从项目的现场勘查,到设计阶段的与客户多次沟通确认。到了现场施工阶段,我们的设计师和项目的工作人员始终保持着与客户沟通的即时性。最后项目如约在3.28日完成,得到了客户以及无锡市阳山镇领导的肯定。
达成情况
目前蜜桃猪的田野乐园累积游客量已达15万人次,占游客总数的70%。
Project Description
Combined with the local famous specialty peach, Peach Pig Field Park which in the natural environment of Wuxi Yangshan, to create an ecological entertainment project. The reason why choose the pig as the IP image of theme park is that the dynamic image of piggy is best suited to the positive shape of the peach. The whole Peach Pig Field Park is based on nature, meeting the needs of all children's entertainment and integrates children's education idea as well, to create a colorful outdoor natural class. The field park can be divided into two sections: including power-off park for 0-6 year old children and development park for 7-12 year old children; Through organization of the activity and the curriculum, children's physical and mental health growth demand will be satisfy. Here, children can challenge themselves; parents can put down heavy work, life pressure and share the nature's inspiration and vitality with the children.
User Value
This project put emphasis on deep thinking of emotional connection between children and parents, children and natural environment. Because of different stamina, psychological and behavioral characteristics in the each growth stage of children, we try to offer different kinds of activities and spaces choices to them when design children’s activity space. For children, this is a natural journey for exploring nature, finding potential and sensing nature. For parents, this is a dialogue with the mind, and a journey to explore the unknown part of themselves. Here, children own their world, parents can accompany their children to grow up, and let the children meet the better themselves.
Business Performance
After Peach Pig Field Park completed, not only to establish Peach Pig Taotao, Mimi the brother and sister as the IP image in the first half of the year, the park also has cows, little pig family, pony brothers, goat family and so on. They build a happy family together. In the park, we launch story-like interactive experience activities, such as riding horses, archery, feeding, children’s play, pig run and adorable pet house, and will organize dig gold, little pigs cross river and more interesting activities as well.
Social Impact
In the Peach Pig Field Park, we are far from the noisy world; let the children return to purity. In the Peach Pig Field Park, we subvert the tradition, let children play and explore. In the Peach Pig Field Park, we respect life, let the children experience the beauty of nature. We looking forward to give children’s physical, mental and spirity comprehensive feeling through the exploration in every functional area of the park. As adults, we only need listen accompany and trust, to feel the beauty of nature with children.
Team Structure
The Landscape enhance project was designed by Pastoral Design, Shanghai
Flow
The Peach Pig Field Park is described as a process of constant doing, interacting, and updating. After the transformation of the space to its first edition, we will continue to update the office spaces with higher efficiency and bigger environment to meet the needs of children and their parents for the green space.
Project Investment
The Peach Pig Field Park landscape enhance spent a total of 6 months, because the project is second time to enhance, we need to design a project from the design stage to the scene, and to communicate and confirm. To the site construction stage, our designers and project staff have always maintained the immediacy of communication with customers. Finally, the project was completed on the Mar.28th, and was affirmed by the customers and leaders of Yangshan Town, Wuxi.
Project Achievements
At present, the park has accumulated 150 thousand visitors which accounting for 70% of the total number of tourists.
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乡见设计
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fengjunqi@xj-design.cn
18616595194
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