「橙南」兰州鲜百合｜包装视觉设计呈现

陇祥睿｜兰州鲜百合

设计助力农产品年轻化

这届年轻人，把新农潮卷起来了

面对拉动和支撑中国农业高速增长的新引擎，农产品市场走向年轻化、创新化是大势所趋。商家、品牌和平台都在全力获取新的增量市场，并尽可能挖掘其商业价值，进而形成健康可持续的商业模式和规模变现能力。

​​消费升级，不仅是品质升级，更是人群升级，视觉升级

整个设计也以年轻的风格为主，一改农产品土，俗的观念，满足日常的同时也兼具礼赠形态！让产品更加多元化！

Facing the new engine that drives and supports the rapid growth of China's agriculture, it is a general trend for the agricultural product market to become younger and more innovative. Businesses, brands and platforms are all striving to acquire new incremental markets and tap their commercial value as much as possible, so as to form a healthy and sustainable business model and scale liquidity.